קול קורא // לכנס: טלויזואליזציה של הבריאות - טלויזיה, בריאות ציבורית, מעודדיה והציבור [לונדון 02-03/19] דדליין=15.11.18

כתובת ההודעה: https://www.hum-il.com/message/8110104/

Tele(visualising) Health: TV, Public Health, its Enthusiasts and its Publics

27 February- 1 March 2019

ERC Healthy Self as Body Capital & Centre for History in Public Health London School of Hygiene and Tropical Medicine International Conference

Institute of Historical Research, Senate House, Malet St, Bloomsbury, London WC1E 7HU, UK

Televisions began to appear in the homes of large numbers of the public in Europe and North America after World War II.  This coincided with a period in which ideas about the public’s health, the problems that it faced and the solutions that could be offered, were changing.  The threat posed by infectious diseases was receding, to be replaced by chronic conditions linked to lifestyle and individual behaviour.

Public health professionals were enthusiastic about how this new technology and mass advertising could reach out to individuals in the population with the new message about lifestyle and risk. TV offered a way to reach large numbers of people with public health messages; it symbolised the post war optimism about new directions in public health.

But it could also act as a contributory factor to those new public health problems.  Watching TV was part of a shift towards more sedentary lifestyles, and also a vehicle through which products that were damaging to health, such as alcohol, cigarettes and unhealthy food, could be advertised to the public. Population health problems could be worsened by TV viewing.

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מפרסם ההודעה
מערכת רמה - רשת מדעי הרוח והחברה
כתובת מלאה
Institute of Historical Research (IHR), School of Advanced Study, Senate House, Malet Street, לונדון, בריטניה
מפה
שמירה ושיתוף

 

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